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wolf branch brewery

USF Brewing Arts student lands brewing role, class brew heads to Ulele

Jonathan Ruiz is part of the current class of the USF Brewing Arts program. The cohort's collaborative beer project, a Guava German Gose, will be piloted at Ulele Brewery in Tampa.

July 30, 2025Business News

School of Hospitality and Sport Management

Tourism, sport and entertainment programs merge to form USF School of Hospitality and Sport Management

Launching in fall 2025, the merged school will give students on all three campuses more career pathways and a global perspective on the interconnectedness of hospitality, tourism, sport and entertainment.

July 29, 2025Business News

Regional Chancellor of the USF's St. Petersburg campus, Christian Hardigree, contributed expert insights to WalletHub鈥檚 analysis of the best U.S. cities for 4th of July celebrations.

June 29, 2025Events

students in the hospitality experience camp

High schoolers get behind-the-scenes look at hospitality careers at USF Wyndham summer camp

The summer program was an immersive, hands-on introduction to careers in hospitality, tourism and culinary arts. Students explored hotel operations, customer service, event planning and more.

June 23, 2025Business News

Ten USF students recently returned from an unforgettable educational trip to Hawaii's Big Island, where they hiked lava fields, made chocolate from freshly harvested cacao pods and learned about environmental restoration in a cloud forest.

June 20, 2025Business News

Johnson, who is enrolled in the Vinik Sport & Entertainment Management program within the Muma College of Business, was one of 11 student-athletes nationwide to earn a postgraduate scholarship from the McLendon Foundation.

May 23, 2025Business News, Honors and Awards

stadium rendering

Trustees approve updated USF stadium plan, paving the way for full construction to move forward - USF News

Check out USF鈥檚 latest rendering for the stadium and learn more about how construction is ramping up 鈥 putting it on track to open in fall 2027.

April 29, 2025Business News

In response to the failed promise of 鈥渟ustainable tourism,鈥 can a new model leave places better with the help of tourists? Brooke Hansen explains how regenerative travel sets a higher bar than sustainability.

April 10, 2025Research and Innovation

Nearly two dozen students received their certificate of completion from USF's Brewing Arts program during a ceremony held at the Yuengling Draft Haus & Kitchen in Tampa.

April 7, 2025Business News

rocky d. bull and captain fear

From classroom to kickoff: How USF鈥檚 partnership with the Tampa Bay Buccaneers is boosting career readiness

Through a dynamic partnership between USF and the Tampa Bay Buccaneers, students in USF鈥檚 Vinik Sport & Entertainment Management Program gain hands-on experience with an NFL franchise. Opportunities include fellowships, mentorships, marketing presentations and networking events with industry executives.

April 2, 2025Business News

最新天美传媒 is redefining classroom experiences by integrating taste tests into its curriculum, with courses like wine tasting allowing students to explore global cultures and sensory learning beyond traditional textbooks.

April 1, 2025Business News

Andrew Ross, a 2019 Vinik Sport Entertainment Sport Management program graduate, has become USF's first full-time esports coordinator. Ross has transformed his casual passion for gaming into a career by building community through innovative initiatives like organizing tournaments and fostering leadership opportunities among student gamers.

March 31, 2025Business News

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.