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SYP's wearable sensors attach to the bottom of reusable water bottles. The student-founded startup is building a hydration-tracking platform that blends its wearable bottle technology with real-time analytics.

December 10, 2025Entrepreneurship

angel torres

From abandoned to accomplished: Angel Torres overcomes an 鈥榠nsane鈥 childhood to walk at graduation

At 40, Torres will graduate with a master's degree in management 鈥 the first in his family to earn a college degree and one of the many firsts for the veteran whose life is marked by abandonment, poverty, abuse, and paralysis.

December 9, 2025Business News

A sophomore majoring in entrepreneurship, Connor Lynch died in an e-scooter accident in 2024. His mother, Michelle Lynch, is keeping her son's spirit alive by establishing the Connor Lynch Legacy Scholarship to support entrepreneurial students like Connor.

December 8, 2025Business News, Entrepreneurship

2026 Nault Center Rankings

Princeton Review ranks USF among top schools for entrepreneurship in 2026

The Princeton Review has released its 2026 rankings of top schools for entrepreneurship studies, with USF鈥檚 undergraduate entrepreneurship program making one of the largest jumps on this year鈥檚 list.

November 17, 2025Business News, Entrepreneurship

Becca Brown and Allen Clary

鈥楽hark Tank鈥 entrepreneur speaks at USF St. Petersburg about startup journey

Becca Brown, CEO of the Tampa Bay Innovation Center and co-founder of Solemates, shared that authenticity is always going to rule supreme when building a business.

November 13, 2025Business News, Entrepreneurship, Events

Jackson Poyner Headshot

Don鈥檛 wait for perfect: A USF student鈥檚 advice on pitching big ideas

USF student Jackson Poyner shares practical, confidence-boosting advice for fellow Bulls ready to pitch their ideas.

October 27, 2025Entrepreneurship, Spotlights

HUSTLE Video Thumbnail

From gummy gains to startup success: USF students power up with HUSTLE

What do pre-workout gummies, shoe charms and investor pitch rooms have in common? A select group of USF students found out firsthand through a high-impact program designed to turn bold ideas into real businesses.

October 22, 2025Business News, Entrepreneurship

The Vazquez family.

They moved to Florida for USF 鈥 now they鈥檙e the 2025 Family of the Year - USF News

The Vazquezes have been named 最新天美传媒鈥檚 2025 Family of the Year for their support, pride and commitment to student success. Their two oldest, Francisco and Enzo, are students in the Muma College of Business.

October 16, 2025Business News, Honors and Awards

Florida High Tech Corridor

USF, Florida High Tech Corridor expand innovation footprint through partnership with the ARK Innovation Center - USF News

Collaborating with the ARK Innovation Center will create a new avenue for startups and entrepreneurs to connect and collaborate with the university鈥檚 research and innovation expertise as well as its talent pipeline.

October 15, 2025Business News, Entrepreneurship, Research and Innovation

When leaders shift their behavior too soon, employees may see it as 鈥渢oo good to be true.鈥 Instead, employees want to see gradual, natural change that occurs due to their thoughts being heard and processed.

October 15, 2025Research and Innovation

The research highlights a nuanced psychological mechanism: employees tend to view gradual behavioral changes in leaders as more credible and sincere compared to abrupt transformations.

October 7, 2025Research and Innovation

Published in the Academy of Management Journal, the authors found that employees see quick change in response to feedback as less authentic than gradual change.

October 7, 2025Research and Innovation

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.